Business StudiesNelson Thornes, 1994 - 758 pagini A textbook for A-Level Business Studies and equivalent examinations. It emphasizes the interrelation of a number of business-skills areas, and encourages students to apply theoretical principles through the provision of practical activities, including case studies and fieldwork suggestions. |
Cuprins
Introducing business organizations | 1 |
Interdependence and specialization | 31 |
The changing industrial structure | 51 |
Introducing business and economic systems | 67 |
Business organization in the private sector | 86 |
Small business enterprise | 134 |
Business organization in the public sector | 154 |
The structure of organizations | 172 |
An introduction to the accounting process | 435 |
Finance and decisionmaking | 475 |
The management of costs | 512 |
Recruitment and the role of personnel | 543 |
The experience of working life | 570 |
Trade unions | 603 |
Communication | 623 |
The influence of the economy on organizations | 662 |
Decisionmakers and types of decisionmaking | 189 |
Using statistical and quantitative techniques | 231 |
The business in its environment | 278 |
Understanding customer needs | 309 |
Developing marketing strategies | 342 |
Production | 395 |
The consequences of business | 696 |
Business studies in practice | 733 |
Notes for teachers | 748 |
| 751 | |
Termeni și expresii frecvente
activities advertising analysis areas assets balance sheet bank benefits British Rail budget capital cash flow Cash flow statements cent communication competition consumers curve customers decision-making decisions demand director distribution economy effective employees employment environment Eurotunnel example Explain factors factors of production Fairy Liquid Figure firm fixed costs identify important income increase individual industry influence investment involves labour Lorenz curve Maastricht Treaty manufacturing market research marketing mix operations organization output planning problems profit purchase questions range raw materials responsible retail revenue sector selling share shareholders skills small business Source staff stock valuation strategy structure suppliers supply Tesco trade union types United Kingdom variable costs Vimto workers